Locked Back Social Media
I am the sole manager of the Locked Back Facebook page and use it to grow the Locked Back brand and sell classes. To this end I keep a consistent posting schedule of content custom tailored to the target audience.
The page is currently seeing engagement well above average for a page of its size and about a 6% growth rate for Page Likes. Despite having a little over 700 page likes, the page has a consistent reach of tens of thousands of people per month, not including paid campaigns.
In addition to regular posting and engaging with followers, I run the occasional PPC campaign and use Facebook Events to help sell classes.